BriefingTimișoara, Romania
MAST Consult is a boutique consulting firm in Timișoara. We combine rigorous strategic thinking, EU funding expertise and in-house software development to help companies make smarter decisions, access capital, and build the tools they need to scale.
Source: European Commission, EY Attractiveness Survey 2025, National Bank of Romania.
01 — What we do
We built MAST to solve a specific problem: most consulting firms only do one thing well. We do three, and they work better together.
I. Strategy & Growth
Growth diagnostics, market entry, strategic planning and fractional CSO services for companies ready to make their next move.
Growth diagnostic · Growth architecture · Market entry · Fractional CSO
II. Capital & Funding
From Start-Up Nation applications to Series A fundraising, we navigate the capital landscape so you don't have to.
EU grants · Investment readiness · Fundraising · PNRR compliance
III. AI & Technology
We build the software: SaaS platforms, AI tools and custom applications that turn your strategy into a working system, and we can often get it funded through EU grants.
AI strategy · Custom software · SaaS · Digital transformation
Websites and digital products are built by MAST Studio, our in-house design arm.
02 — Why MAST Consult
Typically, you'd hire a strategy consultant to tell you what to do, a separate advisor to find funding, and a dev shop to build the software. The strategy consultant doesn't understand technology. The dev shop doesn't understand business. The funding advisor works in isolation.
We built all three capabilities into one firm. Your strategy informs your technology choices. Your funding offsets your technology investment. Your technology implements your strategy. It's not three services: it's one system.
How the three MAST Consult disciplines feed each other within one engagement.
03 — Our process
Four steps, in the same order, on every engagement.
Every engagement starts with a real conversation about where you are, where you want to be, and what's in the way. Not a questionnaire.
Data, market research, financial modelling, competitive analysis. We find the 3–5 things that will create the most value.
We don't hand you a report and walk away. We build the plan, secure the funding, develop the technology, and work alongside your team until the strategy is implemented.
Every engagement has defined outcomes. We track progress, adjust course, and hold ourselves accountable to results, not to hours billed.
04 — Selected work
Healthcare · EU funds
A STEP funding application for a dermatology facility, with the business plan and budget optimised to an evaluation score of 82–88 out of 100.
Read the case study →Biotech · Investment
A Series A investment strategy: valuation framework, investor targeting and complete data room preparation.
Read the case study →Software · SaaS
ASESOR, a salon management platform: brand identity, pricing strategy, feature architecture and development.
Read the case study →For international investors
Whether you want to start a business, acquire a company, invest in energy, buy agricultural land or source Romanian products, we handle everything. One point of contact for any business activity in Romania.
05 — From the studio
MAST Studio is the design and engineering arm of MAST Consult: websites, platforms and digital products, built by the same team that writes the strategy.
Visit maststudio.ro ↗
06 — The founder
MAST Consult was founded by Paul Alexandru Stoia, a consultant trained in McKinsey methodology who spent years watching two problems repeat: Romanian companies making strategic decisions without proper analysis, and businesses leaving millions in EU funding unclaimed because the application process is impenetrable.
MAST exists to fix both, and to build the technology that makes good strategy operational. Based in Timișoara, working across Romania and Europe.
07 — Insights
Book a free 30-minute consultation. No sales pitch, no pressure. Just an honest conversation about where your business is and what options you have.
contact@mastconsult.ro
